Our Vancouver Opera ad's are generating a lot of interest and debate. And when I say debate I mean complaints. "Are you out of your mind over there to think that this is in any way funny or effective or anything but the most infantile, distasteful ad I've ever seen in any publication for all of my life?" being one of those. Man! That's harsh. We just thought they were kinda funny. Fortunately so do the Opera and the target audience seemingly. They are part of a series just launched in an effort to raise awareness especially among younger people who think of opera as stuffy and inaccessible. Vancouverites proclaim that they'll try anything once so the challenge is out there should you choose to accept.